LVB is an acronym for “la vita è bella” which reminds us every day that we are offering products to consumers that make their lives more beautiful.

The name also reflects the attitude of our teams towards life and work: positive, proactive, dynamic, daring, always striving for the best quality results, ethical, transparent, and with a deep respect for life and for the people with whom we work. 

Created in 2020 with offices in the historic heart of Milano, LVB is a start-up with professionals with a rich background in the distributor business, building brands, especially luxury brands around the world.

 

A deep understanding of the markets, excellent relationships with all key players and the capacity to capture the essence of each brand are at the base of our work. 

 

LVB boasts a portfolio of skincare brands such as SKINLABO, La Colline, Juvena, Zwyer Caviar.

We are a proud partner of Babor, No. 1 in professional cosmetics in Europe.

 

Our haute perfumery brands distributed in Italy are Min New York, Atelier Materi, BIBBI Parfum.

 

Sarah Jessica Parker and Sabrina Carpenter are our premium fragrance brands.

 

K3 by Kenzo Takada complement our offering in the selective perfumery channel.